What is the account plan all about?

Account Plans allow your organization to create account-specific strategies for each of your target accounts. This visibility between teams helps further orchestration efforts, and get deals done more efficiently.

How does it work? 

From any Scout supported web page, you can open the Scout tab.

Using the Account Plan area, you can create comprehensive plans, include links, and reiterate key points to the buying/decision-making process.

Keep in mind that this is not just a place to copy SFDC Data, as the Account Dashboard in Scout generally has that information available (second option in the right navigation panel).

Plan and attack away!