Most software pricing is pretty straightforward. You buy a license, you can add a user. You buy 10 licenses, you can add 10 new users. 

Engagio, however, approaches things a little differently. 

Why the difference?

We understand that the key to true marketing and sales orchestration is impossible to achieve with limitations on who can participate.

We tried to make things a little easier on your team (even if it's a little more difficult for us to explain).

When you purchase Engagio, you're asked for a number of Engagio Account Owners. Keep this in the back of your mind.

The number of Engagio users is unlimited.

"But, Doug, you just said that we bought a number of Account Owners!"
Users and account owners are a little different.

Users vs. Account Owners

In Engagio, users are unlimited so that stakeholders can access the analytics, monitor engagement and program impact, and build plays (if you have playmaker). We don't want your organization's visibility to be limited. 

If you're approaching ABM correctly, you've pared your accounts down to a select number of targets. This is where Account Owners come in. We measure Account Owners by the number of SFDC Account Owners associated with the Account Lists that you have built and imported to Engagio. 

For Example

Consider the following:

  • Account List with 300 Accounts, belonging to your 6 top reps.
    Did I make the cut? If you purchased 10 Account Owners; Yes ✅ 
  • Account List: "Target Accounts" with 300 Accounts, belonging to all 75 reps.
    Did I make the cut? If you purchased 10 Account Owners; No ❌
  • Account List: "All Accounts" with 1000000000000 Accounts, but only 10 reps.
    Did I make the cut? If you purchased 10 Account Owners; Yes ✅ 
  • Account List "All Accounts" with 15 Accounts, belonging to 15 reps.
    Did I make the cut? If you purchased 10 Account Owners; No ❌